Ripley's Believe It or Not! Odditorium is New York City's Must See Times Square attraction. 

What is an Odditorium you ask? An Odditorium is a museum like no museum you have ever seen in your lifetime - Believe It or Not! Venture off the hectic New York City streets to enter a world showcasing the odd and celebrating the weird and outlandish from around the world. Your self-guided adventure is sure to astonish as you come face to face and interact with remarkable relics and rare treasures from around the world in our New York City museum attraction. For over 40 years, Robert Ripley - the real-life Indiana Jones - traveled the world collecting the unbelievable, the inexplicable and the one-of-a-kind. His vast collections praised as “amazing”, “ludicrously strange” and “extremely amusing” are now on display in our exhibits for you to see, hear and touch, Believe It or Not! 

Located on 42nd Street in the heart of Manhattan, Times Square district. Don’t miss the opportunity to explore the unbelievable in over twenty galleries spanning two floors of outrageous video, archival, and interactive exhibits. Whether examining a six-legged cow, a lock of Elvis' hair, 24 shrunken heads, a section of the Berlin wall, or a life-size albino giraffe, a tour through this odditorium will prove that fact is indeed stranger than fiction. Come in and explore the uncanny and witness the amazing in New York City.